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Beyond Eleven

Taking Down the Stage and Putting it Back Up Again

Beyond Eleven


Rock on! Beyond Eleven sells guitars, amplifiers, effects pedals and everything else axe-related. They lean towards metal and hard rock, but you will find acoustic guitars and banjos on their site too. An online guitar shop was their primary storefront until we got involved.


Rebuild and renovate. Their old website was not pretty and it had no edge. It also wasn’t easy to navigate and it presented the products as plainly as possible. Very little interest could be garnered by browsing the website. How the products were priced and advertised needed to be modified as well. We wanted to bash their entire online presence like a guitar on stage.

Services & Approach

  • eCommerce Website Design
  • Branding & Identity
  • SEO
  • Analytics
  • Logo
  • Comparison Shopping
  • Social Media Marketing

text for approach here

We turned Beyond Eleven’s ecommerce website inside-out and remodeled their entire infrastructure. A brand new home page and new logo started the process, and then we updated the site’s navigation and encouraged adding more products. To encourage greater SEO and customer response, we also built social media sites and wrote some more interesting pages for the ecommerce website.

Soon the gears were really turning for their business. They wanted to try something else new. With our guidance, Beyond Eleven opened its first storefront. This was a great move because not only did it allow them to create a local presence, they could also ship guitars to customers from their store. We’ll let you know when they open their second shop!

Let's Work Together!

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What type of services are you interested in?

  • Digital Marketing
  • Strategy
  • SEO Optimization
  • eCommerce
  • Website Design
  • Content Creation
  • Analytics & Data
  • Business Digitization
  • Pay-Per-Click
  • Other

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